Oh my ghost how exciting news: NAPA AGENCY IS MAURI KUNNAS’S NEW LICENSING AGENCY

Mauri Kunnaksen kirjasta Pippendorfin kirjavat kummitukset, Otava Oy / © Doghill Productions Oy
From the book Colourful Ghosts of Pippendorf Manor, Otava Ltd. / © Doghill Productions Ltd.

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Mauri Kunnas, the artist loved by all of Finland, and Napa Arts & Licensing Agency, the number one agency for top Finnish illustrators, have started a collaboration! Napa Agency is the new licensing partner of Mauri Kunnas’s brands.

Mauri Kunnas (b. 1950) is one of Finland’s best-known illustrators internationally. His extensive production, from children’s books to comics and illustrations, has delighted both Finnish and international audiences with humour and warmth for decades. Kunnas’s most famous brands include Mr. Clutterbuck, Pippendorf’s Ghosts and Doghill.

Taiteilija Mauri Kunnas työhuoneellaan 2025
Mauri at his studio, spring 2025
Taiteilija Mauri Kunnas työhuoneellaan 2025

Mauri Kunnaksen Kirjasta Kesä Koiramäessä, Otava Oy / © Doghill Productions Oy
From the book Kesä Koiramäessä (“Summer at Doghill”), Otava Ltd. / © Doghill Productions Ltd.

In his works Kunnas often tells stories inspired by Finnish culture as well as that of other countries and continents. Many Finnish children learn about these educational topics for the first time through Kunnas’s works such as Seven Dog Brothers, Canine Kalevala and Robin Hood. Kunnas’s books have sold more than 10 million copies and they have reached international readers in 37 different languages.

Consumers are also familiar with Kunnas’s illustrations through several product collaborations, from Laitilan Wirvoitusjuomatehdas’ Mr. Clutterbuck’s lemonades to clothing lines with Makia. The recent partnership with Napa Agency opens up new opportunities for both parties to bring Kunnas’ unique world of illustrations within reach of an ever-growing audience of consumers! The future looks set to bring artistic content to new platforms, as well as licensing collaborations outside of Finland. 

Mr. Clutterbuck™ / Doghill Productions Ltd.
Herra Hakkaraisen vadelma- ja päärynälimonaadit / Lisenssinsaaja Laitilan Wirvoitusjuomatehdas
Mr. Clutterbuck’s raspberry and pear lemonades / Licensee Laitilan Wirvoitusjuomatehdas

Mauri Kunnas for Makia, 2021
Mauri Kunnas for Makia, 2021


Napa Agency’s founder and director Marjo Oliva is excited about starting this new collaboration:

The partnership is off to a great start and work has been done behind the scenes for several months now. As the founder and head agent of Napa Agency, I have had the great honor of working with numerous talented professional illustrators over the years. I am more than excited to have the opportunity to be a part of building the success story of Mauri Kunnas, a true gem of Finnish illustration.

Mauri’s daughter Jenna Kunnas also plays an important role in this collaboration. While she still continues working at Napa as a talented illustrator, Jenna now also contributes her creative expertise to building the Kunnas’s brands as the creative director of Doghill Productions Ltd.

Jenna & Mauri Kunnas / Doghill Productions Ltd.:

We’re more than happy to start this licensing partnership with a Finnish licensing agency! Jenna has been working with Napa Agency in the field of illustration and surface pattern licensing for almost a decade. This long history has built up a solid trust and foundation for the work that is now beginning, through which Mauri’s characters and stories will find their way to an ever-increasing number of consumers. We are looking forward to see the opportunities this collaboration will bring!

Mauri Kunnaksen kirjasta Joulupukki ja noitarumpu, Otava Oy / © Doghill Productions Oy
From the book Santa Claus and The Magic Drum, Otava Ltd. / © Doghill Productions Ltd.
Lisenssinsaaja: Kupilka, Plasthill Oy
Licensee: Kupilka, Plasthill Ltd.
Mauri Kunnaksen Joulupukki © Doghill Productions Oy / Lisenssinsaaja: Dermoshop Oy
Santa Claus © Doghill Productions Ltd. / Licensee: Dermoshop Ltd.

Valokuvassa agentti Marjo Oliva / Napa Agency, sekä Jenna, Mauri ja Tarja Kunnas / Doghill Productions Oy

In picture: Marjo Oliva / Napa Agency, and Jenna, Mauri and Tarja Kunnas / Doghill Productions.

Napa Agency, founded in 2007, is a trailblazer and a trendsetter among the Finnish agents in the creative field. Over the years, this creative agency has worked with many companies and actors both in Finland and internationally.

You can access Mauri Kunnas’s Napa portfolio here. Mauri Kunnas’s new websites: maurikunnas.net

To find out more about licensing Mauri Kunnas’s brands, please contact agent Marjo Oliva at marjo(at)napa-agency.fi

Other associates of Mauri Kunnas:

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