ARTIST RIKU OUNASLEHTO’S VISUAL IDENTITY FOR SAARIOINEN’S CHRISTMAS CAMPAIGN AND PACKAGES

Take a look at this: the pattern for Saarioinen’s Christmas campaign 2021 and food packages that our STAR artist and designer Riku Ounaslehto created!

Santa Claus and the elves surely are busy in this vivid, playful and colorful pattern, that takes us straight to the snowy landscapes of Lapland. Can you spot the bobcat? 🙂

Christmas is all about the traditional food – so these packages decorated thousands of tables in Finland last Christmas. Saarioinen, a traditional food industry company, is one of the leading food manufacturers in Finland.

Riku’s artwork was in the center of Saarioinen’s Christmas marketing campaign – above you can see it on the cover page of Finland’s biggest newspaper Helsingin Sanomat. Below the campaign on TV.

This obviously was one of our most amazing commissions last year. Great job Riku!

Visit Riku’s portfolio here.

Advertisement illustrationNapa LicensingPackage IllustrationRiku Ounaslehto